Meaghan Smith

Meaghan is a Director at RF|Binder, leading digital strategy and influencer relationships in addition to traditional public relations support for Food, Drinks, and Nutrition accounts. Keeping a pulse on the ever-changing features and best practices across online platforms, she manages every level of clients' digital presence, from target market research and content marketing to advertising, web design, analytics, and reporting. With a background in graphic design, she also oversees the development of creativity. She has helped launch products and reimagine existing brands, and oversees both hyper-targeted and large-scale national campaigns. Her passion is in impactful story-telling, and expertly crafts brand messaging and ensures a cohesive look and feel in integrated cross-channel campaigns. Meaghan received her Bachelor's degree with honors from Bentley University.