Hugo Choi

Hugo Choi is an accomplished professional with over 20 years of experience in the automotive retail solution industry, currently serving as the Director of Client Engagement at Rimini Street since June 2025. Prior roles include Regional Sales Director at Bosch Global Software Technologies, overseeing Software and IT Solutions Services, and Director of Commercial Operations at Keyloop, managing the Japan market and APAC Key Account Management. Hugo Choi has held various leadership positions at CDK Global, including Director of Account Management, Sales Director, Operations Manager, and Project Manager, demonstrating expertise in customer relationship management, revenue growth, and operational excellence. Earlier career experiences at Samsung SDS included roles such as Support Manager and Programmer Consultant. Hugo Choi holds an MBA from the University of the People and a Bachelor's degree in Computer Science from Dongguk University.