Manuela Ferrari

Manuela Ferrari is a seasoned professional with extensive experience in digital marketing, process improvement, and project management. Currently serving as Digital Process Improvement Manager at RINA since November 2024, Manuela specializes in implementing Salesforce solutions and managing development teams. Previous roles include Marketing Automation Consultant positions at JAKALA and H-FARM Digital Marketing, where Manuela focused on web analytics and optimizing digital advertising campaigns. Manuela has a strong background in marketing and management, highlighted by founding a consultancy in 2016 and holding various marketing and managerial positions in retail and logistics. An educator as well, Manuela is pursuing a Master of Science in International Business Strategy at SKEMA Business School, complementing an academic background in Business Management and Administration.