Luna Jungyoon Choi

Luna Jungyoon (JY) Choi is an experienced marketing and product management professional in the gaming industry, currently serving as the Regional Product Publishing Lead for League of Legends: Wild Rift at Riot Games since October 2025. Prior to this role, Choi worked at Supercell as an APAC Marketing Manager from May 2019 to October 2025, where responsibilities included analyzing user data to develop go-to-market strategies and executing integrated marketing campaigns. Choi's background also includes positions as an Esports/Community Marketing Manager at Supercell, a Game Product Manager at LINE Plus Corp, and IT support roles at NVIDIA and ZOTAC Technology Ltd., alongside university extracurricular activities with NEXON Korea. Educational qualifications include a Bachelor's degree in Business Administration and Computer Science from Yonsei University.