Ritter Sport
Franziska Kleinhans-Becker has extensive experience in various marketing and brand management roles. Franziska started their career as an intern at Festo in 2001, where they gained experience in product management. In 2004, they worked as an intern in consumer marketing at Kraft Foods Group, specifically on the Milka 100g brand. Franziska then joined Ferrero in 2006 as a product manager for Nutella and Yogurette, a role they held until 2009. From 2010 to 2017, they worked at Pahnke Markenmacherei GmbH & Co. KG as a manager in brand consulting, focusing on brands such as Toffifee, Knoppers, and trade marketing for August Storck KG. Since 2017, they have been with Ritter Sport, initially serving as the group product manager and marketing international, before being promoted to head of global brand management in 2019 and, most recently, to head of global marketing in 2021.
Franziska Kleinhans-Becker completed their education history as follows:
- From 1992 to 2001, they attended Heinrich-Heine-Gymnasium and obtained their A-Level (Abitur) degree. Franziska took advanced courses in Mathematics and Arts during this time.
- Starting in 2001, they enrolled at Pforzheim University and pursued a Master of Business Administration (Dipl.- Betriebswirt) degree in the field of Business Administration/Marketing. Franziska completed this program in 2006.
- In 2004, they attended Universidad de Càdiz in Spain and studied various subjects, including Macro economics, Sales force, Sociology of the company, and Production management. Franziska completed this program in the same year.
- From 2005 to 2006, they studied at Hiroshima University of Economics, focusing on Business Administration, Practical Management Theory, Japanese Law & Society, and Japanese language courses.
In terms of additional certifications, Franziska Kleinhans-Becker obtained a certification in "Digital Marketing: Customer Engagement, Social Media, Planning & Analytics" from CVTrust in December 2016. Franziska also holds the designation of "Dipl.- Betriebswirtin (FH).", though the institution granting this certification was not specified.
Ritter Sport
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Ritter Sport was founded in 1912 as a venture of business & love by Alfred & Clara Ritter. With their chocolate and confectionery factory in Stuttgart, they laid the cornerstone for Ritter Sport’s chocolate history. By 1930, their success beckoned a need for more space so the company moved to idyllic Waldenbuch. Two years later, in 1932, Clara came up with the idea to produce a square chocolate bar so it wouldn’t break in the pockets of sport jackets. With ever increasing new varieties, the company continued to gain more chocolate fans. Today, Ritter Sport is a strong, medium-sized, family-owned company loved in Germany and around the world. Top taste is discussed alongside sustainability. As of 2018, Ritter Sport sources 100% exclusively certified sustainable cocoa for its entire assortment. No matter what comes in the future, two things will remain: family tradition & love for good chocolate. Alfred Theodor Ritter and his sister Marli Hoppe-Ritter, grandchildren of the founders, now represent the family company in its third generation. Please find our imprint here: https://www.ritter-sport.de/de/impressum.html https://www.ritter-sport.de/en/imprint.html