Mario Salman

Creative Director at RKD Group

Mario Salman has a diverse and extensive work experience in the field of creative direction and copywriting. Mario currently works at RKD Group as a Creative Director. Prior to this role, they held the position of Digital Associate Creative Director/Copy at the same company. At RKD Group, they have created direct and digital fundraising campaigns for various nonprofits, including Susan G. Komen, Texas Children's Hospital, and Humane Society International.

Before joining RKD Group, Mario had their own website called mariosalman.com where they served as a Multicultural Creative Director and Sr. Bilingual Copywriter.

Mario also worked at The Marketing Arm as a Creative Director/Copywriter, focusing on total market and segments. At Epsilon, they were a Creative Director/Copywriter with a specialization in multicultural advertising. During their time at Epsilon, they successfully launched and positioned FiOS from Frontier and created successful shopper/retail campaigns for Pernod Ricard's spirits.

Mario has also worked at Lopez Negrete Communications as a Group Creative Director, leading the agency's largest business, the Verizon account. Mario has won several awards during their tenure at Lopez Negrete Communications.

Mario has additional experience as a Creative Consultant where they served as a Bilingual Creative Director/Sr. Copywriter. At Dieste Inc., they were a Group Creative Director, leading a team in the creation of brand and direct response efforts for AT&T.

Earlier in their career, Mario held positions at Wunderman Thompson and MRM//McCann as an Executive Creative Director. At Wunderman Thompson, they managed a team of over 30 people and worked with clients such as Citibank, Diners Club, and Sony-Ericsson. At MRM//McCann, they built the creative department from scratch and worked with clients such as Mastercard and General Motors.

Mario's career also includes a role as an Executive Creative Director at Hand Raising Relationship Marketing.

Overall, Mario Salman's work experience demonstrates their expertise in creative direction, copywriting, and brand management across various industries and clients.

Mario Salman obtained their Bachelor of Science (B.S.) degree in Advertising from the Toulouse-Lautrec Advertising Institute between 1987 and 1990.

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Lopez Negrete Communications, Inc. logo
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