Danica Xu

Senior Manager, Growth Marketing at Roblox

Danica Xu is a seasoned professional in growth marketing and data analysis, currently serving as a Senior Manager of Growth Marketing at Roblox. Previously, Danica held various roles at Mozilla, including Data Scientist, and at MZ, where responsibilities included Media Buying Lead and Senior Media Buying Analyst. Danica's career also encompasses experience as a Media Buying Analyst at MZ, as well as working as a Media Strategist in Pricing & Yield Management at YuMe and a Marketing Specialist at Weibo Corporation.

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