Alejandro Vásquez

Alejandro Vásquez is a seasoned professional in growth marketing and product strategy with extensive experience across various industries. Currently serving as Product Growth Lead for Performance AI at Rocket Lab and a member of the Growth Series at Reforge, Alejandro also mentors startup founders at Start-Up Chile. Alejandro founded Thinklab, where significant achievements include increasing yearly gross revenue by 40%. Previously, as a Growth Strategist for I CAN by Canelo Álvarez, Alejandro drove user growth from 0 to 100,000 in 12 months while enhancing conversion rates significantly. Alejandro's career includes expertise in user acquisition and marketing roles at Coderhouse, ICO Group, Screen Media Group, and Cueva Social, complemented by an academic background in Mass Communication from UCAB and ongoing education at Reforge.