Alex Hidalgo

Alex Hidalgo currently serves as the Manager of the Global Digital Demand Center at Rockwell Automation, where responsibilities include leading an international team to execute Go-to-Market strategies across various digital channels. With a wealth of experience in digital marketing management, previous roles at Rockwell include Global Demand Marketing Manager and Global Project & Process Marketing Manager. Prior to Rockwell, Alex held positions as Digital Marketing Manager at The Share Centre, MoneyWeek, and Villa Plus, focusing on improving digital performance and generating leads through strategic marketing initiatives. Alex's career also includes experience as a Marketing Manager at Diario El Universal and Trade Marketing Manager and Product Manager at HJ Heinz. Academically, Alex holds a Master’s Degree in Marketing from IESA and a Bachelor’s Degree in Media & Advertising from UCAB.