Joe Hoffman

Director, Business Development at Rockwell Automation

Joe Hoffman currently serves as the Director of Business Development at Rockwell Automation, focusing on pipeline development efforts for the Americas and EMEA regions within Enterprise Software Sales. With extensive experience at Plex, a subsidiary of Rockwell Automation, Joe has held multiple roles including Senior Manager of Sales Development, where responsibilities included hiring and training a team of Sales Development Representatives and optimizing business processes within Salesforce. Prior positions included Manager of Sales Development, Team Lead for Discrete and Process Manufacturing, and Senior Business Development Representative, during which Joe consistently exceeded pipeline contribution targets. Joe began a career at Best Buy as a PCHO Sales Consultant and previously worked as an IT Help Desk Technician at MNP Corporation. Joe earned a Bachelor of Business Administration in Marketing from Walsh College.

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