Ryan Light

CMO / Co-founder at Rodeo

Ryan Light is a seasoned professional in the fields of marketing, creative direction, and eCommerce, currently serving as CMO and Co-Founder of Rodeo since June 2024, where efforts focus on enhancing Shopify DTC conversions and customer experiences. Previously, Ryan held the position of CEO at Pistol Lake from February 2018 to January 2024, achieving a 30% year-over-year revenue growth while promoting ethically produced apparel. With experience as Director of Marketing/Creative at CoachUp and Creative and Marketing Director at Kinvey, Ryan has a strong foundation in brand development and digital marketing. Ryan also founded SnazzyMustache Design Studio, offering comprehensive web design and development solutions to prestigious clients. Ryan holds a Bachelor of Science degree from The University of Texas at Austin.

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