Nichelle Halstrom

Nichelle Halstrom has a diverse work experience in the field of analytics and marketing. In 2022, they began working as an Analytics Consultant for both Elevated Third and Apiary Digital. Nichelle then moved to ROI·DNA, where they held the role of Senior Web Analyst. In 2021, they worked as a Google Analytics Consultant for AARIN and in 2020, they worked as a Freelance Marketing Consultant. In the same year, they also held the position of Digital Marketing Associate at Plex Systems, Inc. In 2018, they were a Digital Marketing Analyst for Wantable, Inc. and in 2015, they were a Digital Marketing Specialist for The Vollrath Company. In this role, they created and optimized campaigns on Amazon, defended the brand on Amazon and other eCommerce websites, boosted product views by Amazon keyword research, audited competitors, and managed customer feedback. Nichelle also helped segment target customers and implement a CRM for two B2B business units. In 2014, they held two internships, one at Blue Harbor Resort and the other at the University of Wisconsin-Eau Claire. At Blue Harbor Resort, they helped further define the target market and at the University of Wisconsin-Eau Claire, they helped promote the University's planetarium.

Nichelle Halstrom obtained a Bachelor's degree in Marketing Analysis from the University of Wisconsin-Eau Claire between 2011 and 2015. In September 2022, they obtained a Google Analytics 4 GA4 Certification from Google. Additionally, in March 2022, they obtained a Google Analytics Individual Qualification from Google.