Roku
Mit M. Patel is an experienced professional specializing in pricing, packaging, and revenue strategy across various digital advertising platforms. Currently serving as the Pricing and Packaging Lead at Roku Inc. since 2021, Patel effectively manages ad product pricing and business planning to optimize monetization on the Roku platform. Previously, Patel held roles such as Senior Manager of Product Marketing at WebMD, where the focus was on enhancing digital video ad initiatives, and Manager of Video Ad Solutions at AOL, developing packaging and pricing strategies for video assets. Additional experience includes leading product marketing for Yahoo! Finance and various positions in digital media strategy and planning with companies like FCB Global, Mindshare, and Universal McCann. Mit M. Patel's educational background includes a B.S. in Business Management from Babson College, alongside studies at Georgetown University and Université Paris-Sorbonne.
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