Greg McAfee

Director Strategic Channels at Rosina Food Products, Inc.

Greg McAfee has worked in various roles throughout their career. Greg started as the Sales & Marketing Director at Grist Mill Co (now ConAgra) in 1987. During their time there, they achieved a compound sales growth of 15% and implemented process improvements and category management initiatives.

From 1998 to 2000, McAfee served as the National Account Manager at Land O'Lakes, Inc., where they revitalized customer relations and grew sales by 35%. Greg also led the Specialty Channels Team, managing accounts such as Costco, Wal*Mart, and Sam's Club.

In 2000, McAfee joined McGlynn Bakeries as the VP of Sales. In this role, they were responsible for leading sales and marketing efforts, driving 70% growth, and implementing new sales structures and fact-based selling processes.

From 2004 to 2016, McAfee worked at CHS Protein Food Ingredients Group, first as the Director of Marketing & Sales/Business Development for Energy/Lubricants and later as the Sales Director for Ingredients North America. In these positions, they reorganized sales organizations, led marketing teams, and focused on talent development and CRM implementation.

Since 2016, McAfee has been the Director of Strategic Channels at Rosina Food Products, Inc.

Overall, McAfee has a diverse background in sales, marketing, and business development, and has demonstrated a track record of driving growth and improving effectiveness in multiple organizations.

Greg McAfee holds a Bachelor of Science (BS) degree in Business, Management, Marketing, and Related Support Services from the University of Minnesota - Carlson School of Management, which they completed in 1981. Later, they pursued a Master of Business Administration (MBA) degree in Marketing from the University of St. Thomas, completing it in 1991.

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  • Director Strategic Channels

    December, 2016 - present