Verena Buttlar

Verena Buttlar has extensive experience in the marketing and beverage industry. Verena served as the Head of Shopper Marketing at Rotkäppchen-Mumm, starting in October 2018. Prior to that, they worked as the Marketing Manager for Geldermann & Wein at the same company from July 2017 to September 2018.

Before their role at Rotkäppchen-Mumm, Verena worked at PepsiCo from 2009 to 2017. During this time, they held various positions including Customer Marketing Manager and Business Development Manager for Snacks. Verena also took maternity leave from May 2013 to August 2014.

Verena's early career was with Eggers & Franke GmbH, where they served as the Product Group Manager for International Wines & Spirits from June 2005 to September 2009. Verena also gained experience at Allied Domecq, working as an Assistant Brand Manager for Kuemmerling and later as a Communications Executive from 2002 to 2005.

Overall, Verena Buttlar has a strong background in marketing and has held leadership roles in both the alcoholic beverage and snacks industries.

Verena Buttlar's education history includes a Diploma in WSET Wine Level 1 & 2 from the Wine & Spirit Education Trust in 2021. Verena also obtained a certification in Category Management from GS1 Germany in 2017. In 2008, Verena became a Certified Wine Consultant after completing their studies at the Wein-und Sommelierschule Koblenz in 2007. Their earlier education includes a degree in International Business Administration, a Diplom-Betriebswirtin, from Fachhochschule Wiesbaden, which they obtained from 1997 to 2001.