Gary Restall is a seasoned marketing professional with extensive experience in campaign performance, data analytics, and customer relationship management. Currently serving as the Head of Campaign Performance and Data at Royal Mail since March 2024, Gary leads a team focused on enhancing marketing data strategies and optimizing campaign returns. Prior roles include Campaign Operations Chapter Lead at Vodafone, and Head of Customer Marketing Operations at BT, where Gary managed multi-site digital marketing teams and drove CRM/marketing platform initiatives. With a background in technical roles at BT, including CRM Marketing Manager and Developer, Gary possesses a comprehensive understanding of data-driven marketing and agile methodologies.
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