Katelyn Conroy

Katelyn Conroy has a wealth of experience in digital marketing, beginning with their current role as Digital Marketing Director at Russell Herder. Prior to this, they were a Digital Marketing Strategist at SPOT, where they oversaw all digital marketing strategies for B2B and B2C clients, leading key client meetings and developing the digital department from scratch. From 2020-2022, they were an Account-Based Marketing Manager at SAMA Labs, concurrently developing and executing digital marketing strategies for 12 B2C eCommerce clients. From 2016-2019, Katelyn worked at Starbucks, beginning as a Barista and eventually becoming Store Manager, where they led a team of 40+ employees to improve KPIs year-over-year. During this time, they also operated a freelance digital marketing consultation business as a Strategic Consultant at Evocation Digital Strategy, and founded a community-based website at MSD.

Katelyn Conroy attended Prior Lake High School from 2008 to 2012, where they received their Diploma. Katelyn then attended Ira A. Fulton Schools of Engineering at Arizona State University from 2017 to 2021, earning their Bachelor of Science in Graphic Information Technology. In addition, they have obtained several certifications, including a Later Product Pro Certification (Levels I & II) in March 2022, Google Ads Apps, Display, Shopping, and Video Certifications in January 2022, a Klaviyo Product Certified in June 2021, a Google Ads Search Certification in April 2021, and a Media Buying Professional Certification from Facebook in April 2021.