James Mutua

Market Expansion Manager, CPG Industry Africa Middle East and India at Rwazi

James Mutua is an experienced professional with a diverse work history in the fields of market expansion, retail analysis, research, and business analysis. James currently holds the position of Market Expansion Manager at Rwazi, where they are responsible for driving revenue growth in the Consumer Packaged Goods (CPG) industry. Prior to this, they worked at NielsenIQ as the Retailer Vertical Leader for East Africa. James also worked at Nielsen as the Retailer Vertical Leader and Retailer Engagement Specialist for East Africa, where they achieved significant milestones in onboarding and improving retailer processes. Before joining Nielsen, James worked at IDC as a Senior Research Analyst, conducting market research on hardware in the East Africa region. James has also worked at Centum Learning Ltd as a Business Analyst, and at Barclays as an MI Analyst and Oracle Flexcube FCR Trainer. James possesses strong technical skills in SQL, Excel, Tableau, PowerBI, Python, databases, and Linux. Throughout their career, James has consistently demonstrated their ability to drive sales, conduct market analysis, and implement process improvements.

James Mutua has a diverse education history. In 2002, they started their Bachelor of Science degree at Egerton University. James continued their studies there until 2007, although there is no specific field of study provided. In 2010, James attended the Institute of Software Technologies for a brief period to pursue an Oracle Certified Associate degree in Oracle 11g/10g Software Development and Administration. During the same year, they also obtained an additional certification, the Oracle Certified Associate - Database Administration 11g, from Oracle Corporation.

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Rwazi

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Rwazi is a market intelligence platform that provides companies with actionable data from developing markets on who is buying what, for how much, from where, when, and why, to help them drive revenue and expand. They utilize a network of qualified masked mappers spread across 40+ countries in Africa and South Asia to collect data from theirlocalities.It was founded in 2021 and is headquartered in Los Angeles, California, United States.


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