Pedro Domingues Ferreira

Pedro Domingues Ferreira has a diverse work experience spanning across multiple industries and roles. Pedro is currently working at Rydoo as the Head of Demand Generation, focused on streamlining expense management processes and increasing team productivity. Prior to this, they served as the Head of Performance Marketing at Landbot and Tonic App, where they implemented marketing strategies to drive business growth. Pedro also gained experience as a Google Ads Consultant at AdBirds and an Assistant Professor at NOVA IMS Information Management School. Pedro has held positions at OutSystems as an SEO Manager and at Unbabel as the Head of Performance Marketing. Pedro'searly career included roles as an Account Strategist at Google, a Marketing Manager at Smart Consulting, and a Marketing Consultant and Director at ISCTE Junior Consulting, where they led a team and provided professional consultancy services in marketing. Overall, Pedro has developed a strong background in marketing, performance marketing, demand generation, and consultancy services.

Pedro Domingues Ferreira earned their Bachelor's Degree in Management from ISCTE Business School in 2011-2014. Pedro then pursued a Master's Degree in Marketing from ISCTE Business School from 2014-2016. In 2015, Pedro also attended the Midweek Programme at EAE Business School, where they studied Marketing, International Business, and Entrepreneurship.

Additionally, Pedro obtained certifications in various areas. Pedro received Google AdWords Certifications in Mobile Advertising, Shopping Advertising, Video Advertising, AdWords Fundamentals, Display Advertising, and Search Advertising. Pedro also obtained a Google Analytics Certification. In 2015, they obtained their Inbound Marketing Certification from HubSpot, and in the same year, they attended the Microsoft Game Dev Camp. Pedro also participated in various conferences and events, including jeniAL 2015 & 16 - National Meeting of Junior Enterprises and Go Youth Conference in 2014.