Nikolay Redin

Nikolay Redin is an experienced sales and marketing professional with a strong background in business development and channel partner management. Since January 2008, Nikolay has served as Sales Director at SAF Tehnika JSC, focusing on PtP microwave radio products and overseeing sales across multiple European regions, including the UK, Italy, and the Baltics. Previous roles include Product Marketing Manager at Lenovo, where responsibilities involved managing relationships with distribution partners and marketing activities in Latvia, and product marketing and sales management positions at TD Baltic and Eddi, respectively. Nikolay holds a Master of Business Administration from Rīgas Tehniskā universitāte and a Bachelor of Law from the Baltic-Russian Institute.