Deirdre O'Brien

Deirdre O'Brien is a seasoned marketing professional with extensive experience in content creation, product marketing, and lead generation across various sectors, including fleet management, technology, and construction. Currently serving as Manager of Content and Creative at Safe Fleet since June 2017, Deirdre has developed comprehensive marketing strategies and product launch plans while overseeing content lifecycle and optimization. Previous roles include Senior Marketing Specialist positions at Webtech Wireless and BSM Technologies, along with significant marketing communications positions at companies such as Ballard Power Systems and Papertech Inc. Deirdre's educational background includes a Writing for Content Marketing course from UBC Extended Learning and marketing management certifications from the British Columbia Institute of Technology.