David Pinches

David Pinches currently serves as the Non Executive Chair at Salesfire, providing guidance on growth strategies for the eCommerce Conversion Rate Optimisation SaaS platform since January 2023. Additionally, David advises UNARIC on product strategy and marketing, while also founding the Product Leaders Alliance in December 2022. Prior roles include Chief Product Officer at Causeway Technologies, Marketing Director EMEA at FinancialForce, and Marketing Director at Oak Intranet by Orchid Software. David has extensive experience in product management, marketing, and business strategy, having held significant positions at Tarigo, Scott Logic, ShinobiControls, and IRIS Software. David holds a B.Sc. in Computer Science & Mathematics from the University of Leeds.