Tommy Phillips is an experienced Marketing Automation Manager with a strong foundation in e-commerce marketing. At Salt Life since January 2021, Tommy has led initiatives in email marketing that significantly increased revenue and implemented advanced automated strategies. Collaborating closely with graphic designers, Tommy has enhanced campaign visuals and brand identity while overseeing the development of a comprehensive marketing calendar. Previous roles at Delta Apparel, Inc. and Zwo involved programming responsive emails, managing marketing platforms, and optimizing email list segmentation. Tommy holds a Bachelor of Arts in Computer Information Systems with a focus on Networking and Security from the University of South Carolina Upstate.
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