SAM Sensory and Consumer Research

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SAM is the leading international sensory and consumer research provider for product performance and design.


Our mission is to allow consumers a voice in the development of outstanding products that create memorable experiences across all industries.


MAKE YOUR CONSUMERS HAPPY!

Headquarters

München, Germany

Employees

201-500

Links

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Ivan Tronconi
CEO and Managing Director

Ivan Tronconi

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Paolo Manfredi
Managing Director Italy
Patricia Silva
Managing Director Spain
Song Sheng
Managing Director China
Stéphane Clement
Managing Director France
Tracey Sanderson
Managing Director United Kingdom
Yvonne Taylor
Managing Director United Kingdom
Eva Laparra
International Business Line Director
Gill Lunn
Client Services Director
Jane Randall
Research Director
Laura Martin
International Customer Excellence Director
Mark Lifton
Client Services Director
Nicola Stendhurst
Research Director
Simon Hails
Client Services Director
Yann Roux
Research Director
Sebastian Gräper
International Research Director Qualitative And Co-creation
Punyabrata Tagore Brahma
Managing Director D-a-ch