Lalit Arun

Lalit Arun is an accomplished business development leader with extensive experience in financial services and digital media. Currently serving as the Vice President of Business Development at Samarth Care since August 2024, Lalit has held prominent roles such as Senior Vice President at EnKash, where responsibilities included driving collaborations with banks for spend management solutions. Previous positions include Head of Partnerships & Alliances at Creditas Solutions, Vice President of Partnerships & Alliances at Innoviti Payment Solutions, and various leadership roles at 9.9 Mediaworx, including Sales Director and National Sales Manager. Lalit also has experience in banking as the Zonal Manager at HDFC Bank, and earlier roles in marketing and account management across several companies. An MBA in Marketing from the Institute of Business Management & Research, University of Pune, complements a B.Com in Commerce from The Sydenham College of Commerce and Economics.