Andrea Meerholz

Andrea Meerholz possesses extensive experience in sales and brand management within the outdoor and sports industry, currently serving as Head of Sales Switzerland at Samsonite since September 2014. Previous roles include Key Account Manager and Brand Director for Gregory Europe, as well as Brand Director Europe for Gregory Mountain Products at Black Diamond Equipment AG. Andrea has held leadership positions at MAMMUT Sports Group AG and ODLO, starting as Export Sales Manager at METRO AG. Academic credentials include a Master's degree in Transcultural Management and Diversity from Hochschule Luzern and additional qualifications in Management, Leadership, and Industrial Psychology from institutions in Switzerland and Germany.