Silvia Goncalves

Director Of Merchandising

Silvia Goncalves is an accomplished retail professional with extensive experience in merchandising, currently serving as the Director of Merchandising at Samsonite since May 2023. Prior to this role, Silvia had a 16-year tenure at Reebok, where various positions included Director of Merchandising for Direct-to-Consumer, Senior Merchandising Manager for Brick & Mortar Footwear, and multiple buying roles for women's, kids', and footwear categories. Silvia holds a Bachelor of Science degree in Fashion Design and Retailing from Framingham State University, earned between 2004 and 2007.

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