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Maitane Palacios López

Strategy & Insights Manager at SamyRoad

Maitane Palacios López has worked in a variety of roles in the communications and marketing field. In 2022, they began working as a Strategic Planner for SamyRoad and a Profesora - Master de Economía Circular y Desarollo Sostenible for Escuela Unidad Editorial. From 2019 to 2017, they worked as a Customer Experience Senior Consultant for Lukkap and a Senior Strategic Planner and Planner for Weber Shandwick. In 2016, they were a Profesor Colaborador Honorario for Universidad CEU San Pablo and a Strategic Planner for TACTICS EUROPE. In 2015, they were a Director Creativo for La Agencia - Universidad CEU San Pablo, a Director de Arte for ACdP, and a Comunicación y Relaciones Externas for Shackleton. In 2012, they began their career as a Creativa JR for La Agencia USP CEU.

Maitane Palacios López has a diverse educational background. In 2011, they completed a Grado in Publicidad y Relaciones Públicas and a Grado in Periodismo from Universidad CEU San Pablo. In 2014, they completed a Minor in International Advertising from HU University of Applied Sciences Utrecht (Hogeschool Utrecht), and in 2015, they completed an ICM in Comunicación, general from the same university. In 2016, they completed a Sister in Cursos en Planificación estratégica from Brother Ad School and a Roger Hatchuel Academy from Cannes Lions School. In 2019, they completed a Máster Universitario in Investigación de Mercados from UNIR - La Universidad en Internet, and in 2020, they completed a Máster universitario in Estrategia y Creatividad en Publicidad from Universitat Oberta de Catalunya. Currently, they are pursuing a Doctor of Philosophy - PhD in Estudios sobre comunicación y medios from Universidad Complutense de Madrid.

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