Lina Maria Herrera Gonzalez

Head Of Growth at Sancho BBDO

Lina Maria Herrera Gonzalez has a solid work history with experience in various roles and industries. Lina Maria has recently been serving as the Head of Growth at Sancho BBDO since April 2022. Prior to that, Lina worked at BlackSip where they held positions as a Customer Success Expert and an Inbound Marketing Senior from August 2020 to March 2022. Lina Maria also worked at Color al Cuadrado as a Coordinadora de Estrategia Digital from May 2016 to June 2019 and as an Ejecutiva de Cuentas from August 2014 to May 2016. Lina's earlier experience includes roles as an Editora de Contenido/Community Manager at Indexcol from November 2012 to July 2014, as an Editora de Contenido at I.S.I Emerging Markets from July 2011 to November 2012, and as a Practicante EL TIEMPO.COM at Casa Editorial El Tiempo from July 2009 to January 2010.

Lina Maria Herrera Gonzalez has a diverse education history. In 2011, they completed a Diplomado en Teorías del Arte Contemporáneo at the Pontificia Universidad Javeriana. Prior to that, from 2006 to 2010, they studied Comunicadora Social-Periodista at the Universidad Central (CO). Recently, in 2020 and 2021, they pursued an Especialización en Gerencia Estratégica de la Innovación at the Pontificia Universidad Javeriana, focusing on Administration and General Business Management. Additionally, Lina Maria has obtained certifications in Inbound Marketing from HubSpot in August 2020 and in Ciclo eManager training from the eCommerce Institute in 2021.

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