Alejandro Andrade Azcona

Alejandro Andrade Azcona possesses extensive experience in the music and entertainment industry, currently serving as a Senior Consultant and Partner at Nación Creativa, where the focus is on consulting for music tech and media tech startups. As Co-Founder and President of Música Que Cura A.C. and Crescendi A.C., Alejandro has fostered business and artist incubators for over a decade. Previous roles include Head of Mexico for Deezer, Country Manager for CD Baby, and project manager at Wahoo eCommerce, where responsibilities encompassed operations, marketing, and sales strategy. Alejandro also contributes as a mentor at Berklee Online and has a longstanding dedication to music education as a guitar teacher since 2001. Educational qualifications include an IBO Bilingual Diploma and a BA in Business Communications from Universidad Iberoamericana.