Scheila Barboza

Scheila Barboza is a seasoned marketing and media professional with extensive experience in leading media strategies across various industries. Currently serving as the Global Media Lead (Director) at Sanofi since August 2020, Scheila oversees integrated media strategies for key product categories, focusing on consumer engagement and business growth. Prior to Sanofi, noteworthy roles included Senior Media Manager/Deputy Media Director at Unilever, where responsibility encompassed media operations in Brazil for over 25 brands, and Strategic Planning Director at MullenLowe Brasil, steering communication planning across Latin America. Scheila’s expertise is further underscored by previous positions, including Account Director at Starcom Mediavest for Procter & Gamble and Account Manager at MindShare for Unilever. Educational qualifications include a Bachelor's degree in Advertising and Marketing from Universidade Tuiuti do Paraná and an MBA from FIA Business School.