Lynn McGovern

Associate Director, Brand & Branch Merchandise at Santander Bank

Lynn McGovern is an accomplished marketing professional with extensive experience in brand strategy, creative operations, and production management. Currently serving as the Director and Vice President of Brand & Branch Merchandise at Santander Bank, N.A., Lynn manages a $5M budget and oversees marketing initiatives across 410 branches in nine states. Prior roles include Creative Operations and Production Manager and Marketing Vendor Manager at Santander Bank, Project Manager at Liberty Mutual Insurance, and Print Production Manager at CVS Health, where Lynn successfully led various marketing projects and established efficient production processes. Lynn holds a Bachelor of Arts in Philosophy from Boston College.

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