Sagar Sharma

Head - B2b Marketing Operations at Santech Solution

Sagar Sharma has a diverse work experience spanning over several years. Sagar is currently working at IDS Infotech Limited as a Sr. Manager - Performance Marketing. In this role, they are responsible for driving B2B client success and growth strategy for the software services vertical. Their responsibilities include managing prospecting, lead generation, client relationship management, business need analysis, and integrated marketing communications. Sagar has also developed professional relationships with over 500 target clients through rapport building and engagement activities on Linkedin.

Prior to their current role, Sagar worked at Santech Solution, Inc. as the Head of B2B Marketing Operations. Here, they planned and implemented healthcare IT product promotion using various marketing strategies such as social media marketing, emailers, content publishing, trade events, and lead nurturing. Sagar successfully built a sales funnel worth US$50m by responding to procurement-driven RFPs and RFIs, and also boosted online brand visibility by 200% through relevant content posting.

Before joining Santech Solution, Sagar held the position of Sr. Manager - Partner Business Success at Axestrack Software Solutions Pvt. Ltd. In this role, they guided the channel partner sales team for revenue generation through the sale of vehicle mobility software solutions. Their achievements include increasing partner sales from 572 to 2052 monthly units and revenue from 5 to 22 lakhs. Sagar also enhanced existing partner revenue by 250% and added Rs 3Crores of new revenue.

Prior to Axestrack Software Solutions, Sagar worked as a Marketing Manager at Singaar Global. Here, they spearheaded global sales and buyer acquisition through trade show marketing, exploring and responding to RFQs, and building a sales funnel on Alibaba. Sagar successfully closed sales with 12 large strategic accounts, including Boa Creations-Switzerland and Calzitaly-Italy, with 100% advance payment.

During their time at NIIT, Sagar served as a Senior Business Consultant, where they established e-learning solution sales in 33 districts and 7 zones of Rajasthan. Sagar achieved top rankings nationally for converting top 3 clients in the education industry.

In their early career, Sagar worked at Omnitech as a Demand Generation Manager. Sagar guided a demand generation team and built a sales pipeline from a database of Eurozone clients. Sagar successfully generated leads through Webex demos, promotions, and contests. Additionally, they saved 20% cost and increased 30% productivity by coordinating with cross-functional teams and streamlining activities of technical and commercial teams.

Overall, Sagar Sharma has a strong background in various aspects of marketing, client management, and revenue generation across different industries.

Sagar Sharma's education history includes obtaining a Master of Business Administration (MBA) degree in Marketing and Finance from Welingkar Institute of Management in 2008-2009. Prior to that, they earned a Master's degree in Mathematics from the University of Rajasthan, completing it between 2002 and 2004.

In terms of additional certifications, Sagar Sharma has acquired several credentials. Sagar obtained a PGDM (Post Graduate Diploma in Management) from Welingkar Institute of Management in March 2010. Sagar also completed the "Basic to Advanced Microsoft Power BI," "Basic to Advanced Structured Query," and "Basic to Advanced Tableau" certifications from Skill Nation in June 2023. Furthermore, they obtained the "Google Ads Search Certifications" from Google in July 2021 and the "AMFI" (Association Of Mutual Funds In India) certification in February 2014.

Additionally, Sagar Sharma has mentioned two other certification programs, "NCFM" (National Stock Exchange of India Limited) and "NCFM - Derivatives Market (Dealers) Module." However, the specific months and years of obtaining these certifications are not provided.

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