Eduardo Toni serves as the Diretor Executivo de Marketing at São Paulo Futebol Clube since January 2021, following a role as Managing Partner at Boas Soluções, focusing on brand activation and digital marketing. Prior to this, Eduardo held various significant positions, including Advisor at ATV Networks, overseeing digital communication and business strategies, and Business Development Consultant at TELEFUNKEN, facilitating brand re-launch efforts in Brazil. Previous experience includes Marketing & After-Sales Director at Semp Toshiba, Marketing Director positions at Gradiente and LG Electronics, and foundational roles at TVA Sistema de TV SA and Grupo Abril. Eduardo holds advanced degrees in Marketing and Leadership from reputable institutions such as Fundação Dom Cabral and The Wharton School.
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