James Crawford is a seasoned technologist and innovator with a focus on disruptive innovation in digital supply chains and manufacturing. At SAP since 2021, James has concentrated on EU Sustainability Regulations, Circular Economy, and Sustainability, while also leading initiatives to enhance the adoption of SAP technologies among startups. Previously, James crafted enterprise applications at Hewlett-Packard and Ericsson, worked as a Senior Research Fellow at the University of Limerick, and contributed to software engineering and architectural strategies across various organizations. James holds a Ph.D. in Statistics and Computer Simulation from the University of Limerick, where they also lectured on computer simulation and mathematics.
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