Kicki Lu is a business development and strategy professional with a passion for transformation and brand growth. With a strong foundation in finance, Kicki has contributed to various industries, including fashion, retail, and consumer brands, focusing on market expansion and customer experience strategies. Previously, Kicki held positions at notable companies such as H&M and SAS, where they led data-driven decision-making and change management initiatives. Kicki’s educational background includes a Master's in Economics and studies in Entrepreneurship, equipping them with the skills to bridge creativity and innovation in business. Currently, Kicki is a Senior Business Controller at SAS, leading strategic financial planning and transformation initiatives.
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