Arwa al-Tuwirqi

Arwa Al-Tuwirqi has extensive experience in marketing and communication across various prominent organizations. Currently serving as the Marketing Communication and Customer Engagement General Manager at stc, Arwa has also held the position of Marketing Communication Director at MATARAT Holding. Prior roles include Brand and Marketing Manager at MATARAT Holding, Branding Specialist at Saudi Telecom Company, and Acting Marketing Manager, as well as Senior Marketing Analyst and Marketing Analyst at Takamol Holding. Additionally, Arwa was the CEO of SMCsa. Arwa Al-Tuwirqi holds a Master in Corporate and Marketing Communication from IE Business School and a qualification from CIM, The Chartered Institute of Marketing.