Chen Michel Shifer is an experienced marketing and public relations professional currently serving as the Public Relations Manager at SciPlay Corporation since November 2019. In addition to this role, Chen co-founded CeliHack, a pro bono gluten-free restaurant guide for Celiacs, and acts as Chief Product & Marketing Officer since 2016. Chen also has a significant tenure at Moburst, holding positions as Director of Marketing and Senior Marketing Manager since 2014. Previously, Chen worked as a Digital Marketing Manager at BE ALL from May 2019 to November 2019, and served as PR & Social Media Manager for the Israel Football Players Association from 2009 to 2013. Earlier experience includes editorial and hosting work at ONE SPORTS PORTAL (Yediot Ahronot Group) from November 2007 to October 2012. Chen holds a Bachelor of Arts (B.A.) in Film/Cinema/Video Studies from Tel Aviv University, completed between 2010 and 2013.
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