Sarah HsinJu Yang

Sarah HsinJu Yang has a diverse work experience in marketing and sales operations. Sarah HsinJu started their career as an intern at Gogolook Co., Ltd, where they conducted user interviews and managed social media platforms. Sarah HsinJu then worked at Reallusion as a Marketing Specialist, where they implemented marketing strategies and increased sales. Sarah also worked as a Senior Marketing Specialist at ALFRED CO., LTD, responsible for both online and offline marketing campaigns. Sarah HsinJu then joined Enago as a Chinese Online Marketing Specialist, managing key marketing channels to increase website traffic. Sarah also worked at CRISIL Limited as a Senior Sales Operations Analyst, where they established relationships with S&P sales teams and led a team in China. Sarah HsinJu then became a Senior SEM Specialist at Cactus Communications, planning and executing paid campaigns on various platforms. Currently, they work as a Freelance Mandarin Chinese SEO and PPC Consultant at TransPerfect, and as a Freelance Mandarin Chinese Baidu SEO Consultant at Search Laboratory.

Sarah HsinJu Yang completed their education with a Master of Business Administration (MBA) degree in Technology and Innovation Management from National Chengchi University, where they studied from 2011 to 2013. As an exchange student, they also attended emlyon business school in 2012, focusing on Marketing. Prior to their MBA, they earned a Bachelor of Science (B.S.) degree in Communications Engineering from National Central University, which they attended from 2004 to 2008.

In addition to their formal education, Sarah has acquired several certifications. In 2019, they obtained a certification in SQL: Data Reporting and Analysis from LinkedIn. In 2017, they completed a certification course on Optimizing a Website for Search offered by the University of California, Davis through Coursera Course Certificates. Furthermore, in 2014, Sarah received a Google Analytics - Ecommerce Analytics : From Data to Decisions certification from Google. Most recently, in 2022, they obtained a Google Ads Search Certification from Google Ads.