Catalina Paez Lira is an accomplished professional with extensive experience in sales and commercial management, currently serving as Jefe Comercial Vida individual at Vida Security since December 2022. Prior roles include Jefe de Clientes Ventas in canal individual at Isapre Consalud and Jefe de Clientes Ventas at CruzBlanca, part of Bupa. Catalina has also contributed to the Cámara Chilena de la Construcción as Jefe Comercial y Selección de Talentos Vida Individual and held a managerial position at MetLife. Early career experience includes serving as Gerente de Marketing at Gran Hotel Pucón. Catalina's educational background features a degree in Ingeniería en Administración de Empresa with a specialization in finance from Duoc UC, as well as various diplomas in sales, recruitment, leadership, and managerial skills from renowned institutions.