Austin Lilley is a seasoned analytics professional with extensive experience in driving revenue and customer growth through data-driven strategies. Currently serving as Senior Director of Analytics at Self Financial, Inc., Austin leads product analytics initiatives encompassing pricing, experimentation, monetization, and customer segmentation. Prior roles include Director of Analytics at Self Financial, Manager of Consumer Data Analytics at SpareFoot, and various positions at CPAP.com, where responsibilities included training marketing analysts, SEO strategy, and consumer analytics. Austin also founded Wikigrabber.com, a citation monitoring tool, and Zybrite.com, a web hosting and domain reseller. Austin holds a degree from Mays Business School at Texas A&M University.
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