Erwin Juisan

Digital Marketing Manager at SelfMade

Erwin Juisan has been working in the digital marketing field since 2013. In 2021, they are currently working as a Digital Marketing Manager for PT Dewaweb, a cloud hosting provider in Indonesia. In this role, they are responsible for planning and executing marketing strategies, managing end-to-end marketing activities, leading and supervising the marketing team, and reviewing and analyzing results. Erwin has also contributed to increasing one of Dewaweb products' number of transactions by approximately 54%.

Prior to this, Erwin worked as a Digital Marketing Manager for Selfmade, a company that connects professional Digital Marketing Managers with clients. In this role, they managed Facebook Ads & Google Ads campaigns, created a monthly content plan for social media organic posts, handled and managed relationships with clients, and presented monthly performance reports. Erwin also generated 32 conversions from the Black Friday ads campaign within +/- 10 days, increased +/- 9,000 new followers for their social media account since Feb 2021, and increased engagement rate by 700% (compared with the previous period) for their social media account within a month.

Erwin also worked for Midtrans as a Digital Marketing Manager. In this role, they managed and monitored Midtrans social media accounts, collaborated with the vendor to create a monthly content plan, managed end-to-end Facebook Ads campaigns, managed any complaints through all the social media channels, managed Midtrans's website, managed newsletter content, and was assigned as promotion manager.

Before that, Erwin worked for PT Akur Pratama as Marketing Content Online. In this role, they managed end-to-end content for Yogya Online social media accounts, collaborated with the designer for any promotional design, collaborated with The Merchandising Team to create weekly/monthly promotions, created weekly content for emails marketing/newsletters, created weekly content for LINE ads, collaborated with the vendor to manage Facebook ads campaigns, and made sure all the promotions on the website run as planned. During their career at Yogya Online, they grew the number of Instagram followers from 0 to 10K within 8 months by creating engaging, interactive, and relevant content for the audiences.

Erwin also worked for CV Grobmart as Digital Marketing. In this role, they managed end-to-end Facebook Ads campaigns, and created design for social media organic posts, website banners, email banners, Facebook ads images, etc.

Finally, Erwin worked for PT Indomarco Prismatama (Indomaret Group) as Location Manager and Management Trainee. As Location Manager, they were responsible for maintaining and increasing the number of Indomaret stores at the Palembang office branch, coordinate the location team to find and list any potential locations to open new Indomaret stores, did the negotiation with the landlord, collaborated and monitored the development of new Indomaret outlets, and created a report and shared it with the head office team. As Management Trainee, they monitored SOP in all Indomaret Point stores, contributed to the development of RTE & RTD products ideas & promotion activity for Indomaret Point stores, created a monthly report and gave suggestions to the management based on the report/fact-finding, and gradually did benchmark competitors to find any valuable insights/information that can be modified and applied to Indomaret Point stores. During their career as Management Trainee, they contributed to convincing the management to lower the prices of their RTE & RTD products with their benchmarking report.

Overall, Erwin Juisan has been working in the digital marketing field since 2013 and has gained experience in various roles and companies. Erwin has contributed to

Erwin Juisan has a Bachelor's degree in Public Relations, Advertising, and Applied Communication from Universitas Atma Jaya Yogyakarta, which they obtained between 2006 and 2012. Erwin also holds a Full Stack Digital Marketing Program certification from RevoU, which they obtained in December 2021, as well as a RevoU Mini Course certification from RevoU, which they obtained in January 2021. Additionally, they have a Japanese Language Proficiency Certificate from The Japan Foundation, which they obtained in February 2008.

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Timeline

  • Digital Marketing Manager

    October, 2020 - present

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