Vlad Simion

Vlad Simion is a seasoned digital marketing professional with extensive experience in measurement and performance media. Currently serving as Measurement Lead at Sense8 Digital Technology since February 2022, Vlad specializes in the installation and configuration of Google Analytics 4, conducting audits to ensure data integrity. Prior roles include Performance Media Specialist at GroupM, where responsibilities involved planning and optimizing multi-channel advertising campaigns, and Digital Performance Specialist at Thinkdigital, focusing on programmatic campaign management. Vlad has also contributed as a mentor for IAA Young Professionals - Romanian Chapter and completed internships at Godmother Advertising Agency. Vlad holds a master's degree in Business Consulting and a bachelor's degree in European Studies and International Relations from the University of Bucharest.