Brady Mawhinney is a Paid Ads Specialist at seoplus+ since May 2022, tasked with managing ad spend for a diverse range of clients while ensuring optimal campaign performance and a positive return on ad spend (ROAS). Responsibilities include optimizing campaigns through keyword maintenance, ad copy adjustments, and audience targeting, as well as conducting multi-platform onboardings that involve strategy development and creative production. Prior experience includes an internship as a Digital Strategist at the Telfer School of Management at the University of Ottawa, where insights into digital marketing strategies were gained. Brady Mawhinney holds an Honours Bachelor of Commerce in Marketing from the Telfer School of Management at the University of Ottawa, completed in April 2022.
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