Beth Demirjian

Beth Demirjian is an accomplished marketing professional with extensive experience in digital marketing and field marketing across several leading technology companies. Currently serving as the AMS Business Director in Field Marketing at ServiceNow since November 2023, Beth plays a vital role in aligning strategies and objectives with executive leadership. Prior to this role, Beth held the position of Director of Digital Marketing at VMware from January 2022 to November 2023, where leadership resulted in a significant increase in sourced won pipeline and recognition with the OneVMware Award. Beth also served in various leadership roles at VMware and HP, including Sr. Manager of Americas Field Marketing and Director of Digital Marketing, where successful campaign execution and team leadership were demonstrated. Earlier career experience includes marketing management at Dell EMC and strategic planning at HP, complemented by a Bachelor of Arts degree in Journalism & Media Studies from San Diego State University.