Setu Nutrition
Arjun Shah is currently the Chief Marketing Officer at Setu Nutrition, where Arjun leads growth and marketing. Prior to their current role, Arjun served as the VP & Business Head - eCommerce & D2C at GNC and as the VP - Head of D2C Business at Kapiva. Arjun also has experience in brand management at Directi and in founding and operating Yelow. With a diverse background in business development, marketing, sales, and operations, Arjun has a strong track record of leading successful initiatives and driving revenue growth. Arjun holds a PGP in Management, Strategy and Marketing from the Indian School of Business, as well as additional certifications in Neuroscience in Marketing, E-Business, and Entrepreneurship Management.
Setu Nutrition
Setu is a new age brand of nutrition supplements to address challenges and solve problems, which are a consequence of our modern lifestyle. Setu’s advanced solutions are crafted to strengthen body functions to solve and check conditions induced by present-day lifestyles. With four decades of global experience in manufacturing the most optimal natural ingredients, we make nature more efficacious through modern technology and nutritional science. Setu is bringing together its strengths in ingredient technology and years of consumer understanding to the digital industry with an intention to democratise choices for consumers by building the most imperative tool - knowledge. OmniActive, our parent company, is an ingredient supplier of trust and choice to innovators across the dietary supplement and functional food sphere globally. Our lineage began with Bombay Oil Industries Limited, an agro-commodities trading house that has spawned successful agro-based businesses including Marico, Kancor Ingredients, OmniActive Health Technologies, Keya Foods and Eternis Fine Chemicals.