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Saffron VandenBurg

Research & Insights Manager at SHARE Creative

Saffron VandenBurg has a diverse work experience spanning from 2012 to 2022. In 2012, they were a Sales Assistant and Artisan Fudge Chef - Assistant Manager at Roly's Fudge Pantry, where they implemented a Facebook page to develop a public relationship with social media marketing. In 2015, they held two positions: E-Commerce Assistant at Tribalik Ltd and SEO Account Executive at 360i Europe. At 360i Europe, they used insights tools such as SYSOMOS and user data analytics to guide the strategy, producing reports and client ready documents and presentations. From 2016-2018, Saffron was at Passion Digital Ltd. as a Senior SEO Account Executive, creating reporting dashboards in Excel and manipulating data to gain insight. Finally, from 2018-2022, Saffron has been at SHARE Creative as a Research & Insights Manager, Senior Insights Analyst, and Insights Analyst, helping brands maintain relevance by understanding their customers better through a unique mix of data science, analytics and innovative AI techniques.

Saffron VandenBurg attended the University of Sussex from 2010 to 2014, earning a Bachelor of Science (BSc) in Psychology. Saffron also attended Fine Arts College Hampstead, but did not receive a degree.

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