Oksana Zdrok

Oksana Zdrok has a diverse work experience spanning from 2012 to 2020. In 2012, they were a Technical Translator Intern at the Lviv Chamber of Commerce and Industry. In 2014, they worked as an International Relations Office Intern at the Lviv City Council and as a Freelance Translator. Oksana also worked as an English Tutor in Private/Freelance from 2014 to 2015. In 2015, they worked as a Research Analyst at PatentSight - A LexisNexis Company. From 2016 to 2018, they worked at SoftServe as a Senior Marketing Specialist and Marketing Specialist. In 2018, they worked as a Product Marketing Manager at Good&Co, Inc. From 2020 to present, they have been working as a Marketing Manager at Shelf. In this role, they have been developing and executing marketing strategies focused on product growth. Oksana has completed 15+ market, customer & competitive research projects to extract insights and effectively communicate key product value props. Oksana has also created integrated marketing campaigns, revamped paid media budget planning and strategy, and developed, executed and optimized intent data-driven ABM campaigns. In addition, they have managed the implementation, configuration and adoption of new marketing tech stack, set up tracking and reporting dashboards for marketing funnel visibility and forecasting, and worked with corporate CMS and marketing automation platform to produce assets for marketing campaign needs.

Oksana Zdrok has an extensive education history. Oksana completed a Master's Degree in Language Interpretation and Translation, English Teaching at Ivan Franko National University of Lviv from 2009 to 2014. Oksana then attended Masaryk University Brno from 2014 to 2015 for Applied Linguistics, Software Localization. In 2013, they studied German Language and Literature at Goethe Institut. Oksana also studied Applied Linguistics, Corpus Linguistics, ESP, TEYL at Aristotle University of Thessaloniki (AUTH) from 2013 to 2014. In 2019, Oksana completed the Marketing for Business | Executive Education Program at UCU Business School (LvBS). Oksana then completed the Product Marketing Professional program at Projector Institute in 2020. Oksana has also obtained several certifications, including Digital Marketing Mastery from DigitalMarketer in 2020, Product Marketing Pro from Projector School in 2020, Marketing for Business | Executive Education Program from Lviv Business School of UCU (LvBS) in 2019, PM Excellence from LITS [Lviv IT School] in 2018, Content Marketing from MarketingProfs in 2016, and Standardkurs Deutsch B1 from Goethe Institut in 2013.