Rizelle “Chi” Malabanan

Shell Helix And Shell Advance Brand Manager at Shell Pilipinas Corporation

Rizelle “Chi” Tuazon is an accomplished marketing professional with extensive experience in channel marketing and strategy, currently serving as Channel Marketing and Strategy Manager at Samsung Electronics since June 2024. Prior roles include Category Marketing Manager at Shell Pilipinas Corporation from January 2018 to July 2024, where Rizelle led brand and channel strategies for leading lubricant brands, achieving significant market share and awareness. Additional experience encompasses senior positions in trade marketing at JTI, Smart Communications, and Electrolux, contributing to substantial sales growth and innovative marketing initiatives. Rizelle holds a dual degree in Organizational Communication and Marketing Management from De La Salle University, earned from 2007 to 2012.

Location

Quezon City, Philippines

Links

Previous companies


Org chart

No direct reports

Teams


Offices


Shell Pilipinas Corporation

Shell companies in the Philippines (SciP) represents various entities operating in the following: (1) Downstream business through Pilipinas Shell Petroleum Corporation or PSPC, (2) Business Operations through our SBO Manila centre and, more recently, in the (3) New Energies space through Shell Energy Philippines, Inc. Commencing its operations in 1914, SciP has grown to be one of the Philippines’ largest investors, directly employing over 4,000 people nationwide. In 2022, Shell companies in the Philippines celebrated 108 years of presence in the Philippines. SciP is continuously committed to delivering smarter products and cleaner energy for a better motoring experience for the present and future generations of Filipinos. As a global leader in power, energy, and gas technology, Shell remains a strong promoter of sustainable development in the country by energising communities all over the country for a more sustainable energy future.


Industries

Employees

1,001-5,000

Links