Marketing manager

Sherpa Marketing manager has a long and impressive history in the marketing industry. They began their career at BMW Group in 2012 as a Growth and Launch Manager. In this role, they were responsible for growing MINI in key Urban markets and launching new products. They conceived and led initiatives that increased MINI’s brand affinity, intent to purchase and sales. Their initiatives included Urban-X for entrepreneurs, A/D/O for designers and a purpose-based partnership with non-profit Sing for Hope.

In 2009, Sherpa Marketing manager transitioned to eMusic as their Chief Marketing & Digital Officer. At eMusic, they were responsible for the brand re-launch, as a Digital Music Club, acquisition marketing, retention/loyalty and revenue. They aligned their team around a new vision, which led to deals with the major record labels, member acquisition increase of 18% and a reduction of churn by 30%. This positioned eMusic for successful acquisition.

After a successful tenure at eMusic, Sherpa Marketing manager went on to become the Chief Marketing & Digital Officer at Ridemakerz, LLC in 2006. In this role, they were responsible for growing the company beyond its previous niche audience. They achieved this by aligning the team around a new vision, which led to deals with the major record labels, member acquisition increase of 18% and a reduction of churn by 30%.

In their current role as Marketing manager at Sherpa, they are responsible for leading the marketing team and initiatives that support the growth of the company.

Marketing manager works with Marketing assistant - Marketing assistant, Scientific Writer - Scientific Writer. Marketing manager reports to To be hired, VP of Marketing.